University of Maryland Medical System ‘A Better State of Care’ Brand Campaign Airing During Summer Olympics Coverage
July 26, 2024When Marylanders are watching the 2024 Summer Olympics during the next several weeks, in addition to keeping an eye out for more than 20 athletes from the state, they will also see the state’s largest hospital system represented. ‘A Better State of Care,’ a brand campaign produced by the University of Maryland Medical System (UMMS), an academic-focused health network that provides 25% of all hospital-based care in the state, will be airing on Peacock locally.